. Sports car maker Porsche carried forward the positive business growth of last year in January 2014: With 12,225 vehicles, the number of deliveries to customers worldwide was 1.4 per cent above the good result of the same month last year, which was hugely successful thanks to the fresh energy that the latest 911 models and the third generation of the Boxster brought with them. In January 2014, especially the new model generation of the Panamera – available on all markets worldwide at this point – ensured strong growth: Porsche handed over nearly 2,300 vehicles of the sports saloon to customers, equaling an increase of over 15 per cent.
“We were able to outperform by a little the very high level of the record month last year,” said Bernhard Maier, Member of the Executive Board Sales and Marketing of Porsche AG. “We take a confident look to the coming months and are convinced that we will again enjoy annual growth in 2014. The decisive drivers will be our extended product range and our expanded dealer network.”
In comparison to the same month in 2013, Porsche achieved a plus of 29 per cent on the Chinese market in January; more than 4,000 vehicles were delivered there. In the Asia Pacific, Africa and Mideast region, Porsche delivered around 5,800 new cars to customers – over 14 per cent more than in January 2013. On the American mainland and in Europe, the strong January in 2013 was the reason for a drop by minus eight per cent. Only on its home market Germany was the sports-car maker able to gain 10 per cent, adding up to just below 1,500 deliveries to customers.
The deliveries of mid-engine sports cars developed positively in January 2014: around 1,700 new cars of the Roadster Boxster and the Coupé Cayman were delivered. This equals an increase of almost 55 per cent in comparison to the same month last year. The sports car icon 911 is still quite popular. With 2,300 sold vehicles, it out-achieved the level of the previous year.
|PORSCHE AG Deliveries||January|
|Asia Pacific, Africa and Mideast||5,797||5,077||14.2|
Further information and pictures for journalists and media representatives can be found on the Porsche press database at http://presse.porsche.de/.
* The latest Porsche models are designed to operate on fuels with an ethanol content of up to 10%. Data determined for standard specification and in the NEDC (New European Driving Cycle) in accordance with the Euro 5 and Euro 6 (715/2007/EC and 692/2008/EC) measurement method. The figures do not refer to an individual vehicle nor do they constitute part of the offer. They are intended solely as a means of comparing different types of vehicle. You can obtain further information about individual vehicles from your Porsche Centre.
Consumption figures were obtained on the basis of standard equipment. Special equipment may affect consumption and performance.